80% of product teams say AI helps them ship faster.
But customers aren't seeing value any sooner.
Why? 69% say decision-making hasn't sped up, even with AI. And 86% agree that as shipping gets easier, deciding what to build matters more.
AI moved the bottleneck from building to choosing.
You don't fix a decision bottleneck with more shipping capacity. You fix it with better inputs: customer evidence that's already organized, linked, and ready when the prioritization conversation starts.
Source: Atlassian, State of Product 2027. Methodology: Wakefield Research, 1,000 respondents across the US, Germany and France, surveyed August 2026.
Ready to see it in action?See how Product Builder Experience takes customer evidence from the first conversation to the release that answers it.
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